About SMI

The Sales and Marketing Institute International (SMI) is the premiere professional body of sales and marketing practitioners in the world. Through its global network of over 10,000 members and affiliates, the SMI provides a dynamic forum for sales and marketing professionals to advance their careers through certifications, research, professional development, networking, and advocacy of the highest ethical and practice standards.

The SMI aims to deliver world-class support to empower its members with the knowledge and skills they need to excel in the profession. The Institute has more than 4,500 members in Australia and 6,600 in nine countries in the Asian region.

SMI offers certification programs for Sales and Marketing Professional.

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CSP® Certification

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CMP® Certification

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Mission and Vision

OUR VISION

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The world's leading institute for sales and marketing professionals.

OUR MISSION

SMI's mission is to benefit the public by granting the CSP® certification and upholding it as the recognized standard of excellence for sales and marketing. It is committed to the success of individuals within the free enterprise system. It strives to continuously provide support, education, inspiration, networking, and fun to sales and marketing professionals, entrepreneurs and other interested individuals.

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SMI is committed to provide an educational forum for sales and marketing professionals to develop and empower their careers through professional certification, research, practice development, mentoring, networking and the advocacy of the highest ethical and professional practices.

History

The Sales and Marketing Institute International is the premiere professional body of sales and marketing practitioners in the world. Through its global network and affiliates, SMI provides a dynamic forum for sales and marketing professionals to advance their careers through certifications, research, professional development, networking and advocacy of the highest ethical and practice standards. SMI aims to deliver world-class support to empower its members with the knowledge and skills they need to excel in the profession.

Founded by Australian Sales and Marketing Institute which was originally formed in 1994, SMI aims to be the champion of the sales profession. SMI was established along with other member countries from Asia and Europe to become the largest institute of sales professionals in the world. SMI aims to promote knowledge and professionalism among sales professionals and foster wide understanding of the role of sales in the business.

The Institute is proud to have membership of over 8,000 sales directors, managers and professionals from leading companies around the world.